Jaipur Living adds to pillows and pouf offerings

Rug and soft goods manufacturer Jaipur Living is adding 85 pillows and five poufs to its lineup as part of one of its largest accessory launches.

“Jaipur Living is very excited to introduce these new pillows and poufs for our July 2020 launch,” said Carl Henrickson, Jaipur Living’s director of brand and digital marketing. “Our team brought a fresh and elevated approach to the designs, and we feel it’s our best accessories launch yet. A true step forward to better serve our customers with stunning pillows and poufs.”

In all, the 85 pillows span seven new collections and an addition to an existing best-seller. The five new poufs are part of one new collection and a best-seller from the Acworth, Ga.-based supplier.

Trends include Sherpa-boucle, desert neutrals, texture and washed out sun-faded Turkish looks.

Product coinciding with this launch will be available on jaipurliving.com and in the company’s digital catalogs in July.