Hermine Mariaux
Hermine Mariaux is considered an expert in the field of branding and licensing. She specializes in the home industries where she got her start.
Her education, interests and professional activities in the worlds of architecture, interior design and the lifestyle arts led her into publishing where she honed her skills as a writer and editor for Fairchild Publications, Interior Design Magazine, The New York Times and other prominent consumer publications, House and Garden and Town & Country.
Her career includes top management positions for major corporations in the apparel and textile industries and sole ownership and management of a licensing agency. A graduate of New York University's School of Retailing, and Journalism studies at Columbia University, Mariaux was born and educated in Europe. She graduated with degrees in Liberal Arts and Economics from the University of Cologne, Germany.
Stepping outside of journalism she was engaged by Italian couturier Valentino to develop his first branded home collections. Following that success, she was enlisted by Calvin Klein as Director of Licensing and International Marketing, and subsequently headed a licensed division under Oscar de la Renta's label.
She ultimately formed her own company, specializing in licensing and international marketing
Among her clients were well known fashion and home furnishings designers. In recent years she expanded her branding expertise to include three notable institutions: The American Folk Art Museum, The Versailles Foundation and the Claude Monet Museum in Giverny, France. Mariaux also served as business consultant to The Metropolitan Museum of Art to chart future growth strategies and explore branding opportunities.
She works and lives in New York City.
310 East 46th St. - Suite 3M- New York, NY 10017 - T: (212) 692-9410 - F: (212) 692-9363
Email: hmariaux@aol.com
The Trend TrackerLink This | Email This | Comments (3) Luxury's Surprise ShowingSince I have had the luxury (no pun intended) of being in Paris a few days before the start of Maison & Objet tomorrow, let me get you into the mood of the city that never disappoints.My observations may surprise you. Many of you must wonder what economic climate you will encounter when you get here in the midst of the Euro crisis and all the suspense and hand wringing we have witnessed at home ov... MoreLink This | Email This | Comments (1) Warming up to Maison & ObjectArrived in Paris on a crisp day, a good 10-15 degrees cooler than when I left home and the shocking recognition that fall is in the air as trees here are already turning. In preparation for Maison & Objet, held from Sept. 7-11 here are a few insights to help you make the best of the show alongside three vibrant adjunct events of choice: Fashions Night Out: Taking place Sept. 6, the event for the... MoreLink This | Email This | Comments (0) The Death of Luxury has been Greatly Exaggerated (with photos)All during these difficult economic times you have repeatedly heard the battle cry that luxury is dead. It never quite dies, except that it does slow down along with everything else when all is not well with the economy - but not so much. It's worth keeping in perspective that luxury is always down less than midlevel markets where, due to lower income levels, the pain tends to be more acute. That... MoreLink This | Email This | Comments (4) If These Walls Could Talk…It seems, increasingly, they might as well talk. As far as new interiors are concerned, they definitely are conversation starters. If you have noticed that wall coverings have staged a quiet but accelerating return, you are not alone. What started with textures, both modest so as not to compete with more than a decade's worth of paint, to more sophisticated ones such as are offered by Philip Jeffr... MoreLink This | Email This | Comments (5) Kips Bay - A Change of Place And PaceAs a gift from Kravet, participants of the company-sponsored "Blogfest 2012" in New York were treated to an exclusive visit to the Kips Bay Boys & Girls Club's Decorator Showhouse on its 40th anniversary. Traditionally and up until this year, venues for the annual event were exquisite townhouses, usually located on the Upper East Side as appropriately elaborate and luxurious backdrops f... More |
| ‹ Previous Next › |
| Blogs | Recent Posts | Total Posts |
|---|---|---|
| The Trend Tracker | 0 | 97 |
