Feizy Rugs to Debut Sandra Lee Home
By Staff -- Home Textiles Today, 12/18/2006
Dallas — Feizy Rugs and Food Network show host Sandra Lee have partnered to create a collection of machine-made and hand-tufted rugs. This new licensed program, titled the Sandra Lee Home collection, comprises casual, urban, sophisticated and classical looks. It is set to debut in January at Feizy's new showroom at the Las Vegas World Market.
“We're very excited about the Sandra Lee Home Collection,” said John Feizy, ceo and president, Feizy Rugs. “The grand opening of our newest showroom gave us the perfect opportunity to celebrate the launch for this new line. These designs will appeal to a new generation of lifestyles and will complement the other Sandra Lee Home products.”
In other news, Feizy Rugs will publish two catalog presentations for the new year — one is the first catalog for its assortment of hand-made Fine Rug collection pieces; the second is a revamped version of its Feizy Home catalog.
Both will debut in January during the Atlanta International Area Rug market.
The Fine catalog is 264 pages and presents each design — including the most recently released styles — in a user-friendly format.
The new 384-page Home catalog features almost 300 hand-knotted, hand-tufted and power-loomed rugs.
