By Staff -- Home Textiles Today, 11/9/2006 12:54:00 PM
San Francisco – Williams-Sonoma said it will open its second and third Pottery Barn Bed and Bath stores, building on the success of a division launched in 2000 as a catalog and e-commerce platform.
The first store opened Nov. 4 in Orlando. The New York City store will open Nov. 10, followed by a Portland, Ore. location on Nov. 18.
"We know that our customers value the tactile experience that a retail store provides. Now they can sit on the furniture, feel the high-quality linens and view the extensive line of bathroom fixtures," said Laura Alber, president of William-Sonoma.
Each store will feature bedroom and bathroom vignettes; total store size will range from 5,500 to 9,500 square feet.
The brand’s Mix and Match Bedding collection in duvets, sheet sets, bed skirts, quilts, and blankets in five coordinating patterns and colors will be featured, as will the Bedding Basics line of down comforters, pillows, mattress pads, and bed skirts.
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