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Pacific Coast Home Adds Bath Accessories, Moderate Fancy Towels

By Michele SanFilippo -- Home Textiles Today, 9/5/2005

City Of Commerce, Calif. — Pacific Coast Home Furnishings is delving into bathroom accessories with upwards of 12 freestanding or coordinating styles that work back to embellished bath towels and shower curtains.

The new fully stocked accessories line consists of stone, resin, glass and metal constructions that target the mass market with six-piece sets.

The company will also be expanding its embellished towel offerings with a wide assortment of new towels at moderate prices — about 30 styles sourced from China in 100 percent combed cotton velour. The new bath towels are slightly smaller than the company's high-end lines at 25-by-46 inches and have a suggested retail of $14.99.

Pacific Coast Home Furnishings' high-end embellished towels, which are branded as either Sherry Kline or private label, are sourced out of India with retails that range from $24.99 to $31.99 for a 27-by-50-inch bath towel.

“Although top-of-bed still drives our company's business, with the globalization of our industry, we felt we needed to diversify into other areas of home to be able to grow our business in the industry,” added Sam Samani, vice president of product development and sales for Pacific Coast Home Furnishings.

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