PHI hits some new tones
By Staff -- Home Textiles Today, 2/9/2004
NEW YORK — PHI (Peking Handicraft International) has added five new fall tones to its core Silkallure program, bringing the palette up to 11 colors. It also added two new bedding patterns: Bella Donna, a comforter featuring a rushed tucking technique, and Ravenna, a quilt with vermicelli stitching and embroidery.
In the microsuede program, it has a new solid-color comforter and a color-built quilt.
In PHI's Debbie Mumm license, the company featured three new bedding ensembles catering to the winter holidays (Carolina Lily, Velvet Touch and Let It Snow), the last of which included typical holiday themes such as snowmen.
Carolina Lily and Velvet Touch were designed to be more formal patterns that could be used throughout the fall and winter. The new patterns also offer matching throws, tree skirts and stockings, as well as four new varieties of needlepoint decorative pillows.
In promotional quilts, PHI added two holiday patterns, two lodge looks and four flannel and/or microsuede combination items. It also added 15 value-priced embellished mini-quilt sets to its presentation.
