Sferra makes move to classic colors
Staff -- Home Textiles Today, 11/12/2001
NEW YORK — Sferra Bros. focused on more classic colors for its high-end bedding and table linen collections at the New York Home Textiles market last month.
In the Presidio collection, three more colors were added to the palette: crimson, midnight and graphite. Constructed from 590-count Egyptian cotton and made in Italy, the sheets also have coordinating cashmere throws, merino blankets, matelasse bed covers and 600-gram-weight towels. A queen-size flat sheet wholesales for $145.
Antonia is an opening price point sheet program of sateen quality, with a queen flat sheet wholesaling for $50. Available in white, ivory, blossom, leaf green and daffodil, the solid-color sateen sheet is made of 300-count Egyptian cotton. To coordinate with Antonia, Bari is a new diamond matelasse pattern for top-of-the-bed. A Bari queen-size bed cover wholesales for $115.
In Sferra's table linen category, Prestige is a new classic hemstitch collection of place mats and napkins. The six colors of forest, cranberry, platinum, cobalt, gold and sienna were chosen to coordinate with the colors of higher-end China patterns, the company said. A 22-inch napkin wholesales for $9.50, and a place mat for $7.25.
