New China publisher named for HTT and sister publications

Home Textiles Today Staff -- Home Textiles Today, 1/8/2013 1:02:18 PM

Beijing - Beijing Phoenix Advertising Co. Ltd. has become the new publisher in China for Home Textiles Today and Home Accents Today as well as Furniture/Today China, which publishes a print edition.

The company, a media and publishing group that also publishes and operates the website for the Chinese version of the U.S. magazine Interior Design (also owned by HTT parent company Sandow Media), has taken over responsibilities from Hong Kong Oceania International Group Co. Ltd.

Phoenix will create sections within Furniture/Today China for industry segments covered by Home Textiles Today and Home Accents Today.

Industry veteran Nancy Yu of Oceania, who had been Furniture/Today China's publisher, will continue to work with the brand as a consultant. The new publisher is Jennifer Xu of Phoenix.

The magazine will have editorial and sales offices in Beijing, Shanghai and Guangzhou, China. A ceremony to mark the new partnership of Phoenix and Sandow Media will take place in Guangzhou to coincide with the city's China International Furniture Fair, which will run March 18-21.

Furniture/Today China began its monthly publication in September 2010. Kevin Castellani, president and publishing director of the Sandow division that includes Home Textiles Today, Home Accents Today and Furniture/Today among others, said that in addition to publishing Furniture/Today China, Phoenix will use the brand to create events for the industry.

"This partnership will take Furniture/Today China to the next level, based on the success we have had for the past two years," Castellani said.