Jaipur enhances website

Home Textiles Today Staff -- Home Textiles Today, 12/20/2012 1:24:06 PM

Atlanta - Looking to offer a more interactive shopping experience for its customers, Jaipur Rugs Inc. has upgraded not just the usability but also the look of its website - www.jaipur.com.

As company president and ceo Asha Chaudhary explained, "It is time to take our web presence to the next level."

Visually the new site is clean, easy to use, informative and beautiful, Chaudhary noted. But more major enhancements were also made "for improved navigation, a cleaner user interface, and dynamic search capabilities."

Consumers and retail customers are now able like can search for products as well as for inspiration to find what Jaipur has to offer in area and accent rugs and coordinating accessories. The site offers product suggestions and an abundance of product information, including color-accurate photography with new features, such as extreme zoom.

The site's relaunch has been done in tandem with the release of Jaipur's latest catalog, which the company calls "The Book 2013."