CB2 brings back 500,000 Meals Drive for the holidays
Home Textiles Today Staff -- Home Textiles Today, 11/12/2012 11:08:36 AM
Chicago - CB2 this month re-launched its 500,000 Meals Drive, and will keep it going through the holiday season, to again help provide meals to needy families.
CB2 is working with Share Our Strength to support its "No Kid Hungry" campaign. In previous years, each store donated directly to a local food bank and cb2.com donated to Share Our Strength. But this year, CB2 and all 13 of its urban U.S. store locations opted to instead band together "to initiate a large, national, overarching goal, working collectively to achieve 500,000 meals total."
To participate, customers can visit CB2's Facebook page and simply click "like," as well as tweet, tag, pin, review, sign up for brand emails, apply for a credit card, or make a purchase at any of its CB2 store sites.
There will be a "counter" on www.CB2.com that will update daily so that customers can see how the brand is progressing toward the goal of 500,000 meals.
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