Macy's touts dorm brands

HTT Staff -- Home Textiles Today, 7/9/2012 11:52:24 AM

Cincinnati - Macy's Back-to-College assortment includes a number of designer brands, while its marketing encourages the college bound to use social media for a chance to win a $500 gift card.
The collection includes:

• Teen Vogue floral comforters;
• Tommy Hilfiger navy and plaid comforter sets;
• Lauren by Ralph Lauren navy and plaid comforter sets;
• Bar III twin extra-long sheets;
• Charter Club towels;
• Stax Living dinnerware.

The department store is offering BTC shopping tips and a check list at macys.com/collegelifestyle. Students can enter to win Macy's gift cards by texting DORM to 62297 or entering online.