Feizy revamps Dallas showroom to display Home and Fine collections together
HTT Staff -- Home Textiles Today, 1/7/2011 10:36:09 AM
Dallas - Area and accent rug supplier Feizy Import & Export is for the first time showcasing its Home and Fine collections side by side at its showroom in the Dallas World Trade Center.
The company recently completed a major renovation project of the space to allow for an expanded display area. Previously, the Home collection was only available for viewing and ordering at the HomeStyle showroom, located in suite 236 of the center.
"Having the complete line within our own showroom allows us to present the rugs with ideal lighting and expanded vignettes," said John Feizy, president and ceo. "HomeStyle has been and continues to be an incredible partner to us. We feel that their reps will benefit from the change of venue as well, since there will simply be more space allowing the customer to view multiple rugs side by side and on top of various flooring options."
The company's HomeStyle showroom will still house Feizy rugs, but the selection has been reduced by about half and is limited to the top sellers in each construction as well as the company's "Designer Series" sample program, or Home Edition. In addition, a rack of special-value discontinued Home collection merchandise will also be available at 20% off the Gallery Dealer price for market orders only.
"We've always had the widest range of product in the Dallas World Trade Center, but now we can offer it more conveniently in one suite," said Feizy. "The expanded offering will no doubt prove successful."
Feizy will celebrate the renovation of its showroom and the consolidation of the Fine and Home collection with a cocktail party on Jan. 21st at 7p.m. during the Dallas Total Home and Gift Market.
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