Sales Miss Target, Rise 3.2 Percent
By Staff -- Home Textiles Today, 10/17/2005 12:00:00 AM
New York — —
New York —Same-store sales came in light and missed their target during the first week of October, rising 3.2 percent, and falling slightly shy of a goal of 3.4 percent, the Johnson Redbook Index reported.
“The week started slowly with below-average customer counts, but improved toward the weekend as temperatures fell to more fall-like levels in many parts of the country,” said Redbook Analyst Catlin Levis.
“Falling temperatures spurred interest in cool-weather apparel, and stores were probably more promotional to clear goods ahead of the Halloween season, especially apparel specialty stores, with their recent inventory build-up,” the analyst noted.
“The main merchandise themes in October include mid-fall seasonal apparel, Halloween, winter sports and early holiday,” said Levis. “Merchants said sales in these areas were starting to build.”
Johnson Redbook Index
First week of October
| WEEK ENDED | 10/8 | 10/15 | 10/22 | 10/29 | MONTH | TARGET |
| *Including chain stores and traditional department stores. Source: Johnson Redbook Index |
||||||
| Department stores* | 2.4 | 2.4 | 2.7 | |||
| Discounters | 3.8 | 3.8 | 3.9 | |||
| Redbook Index | 3.2 | 3.2 | 3.4 | |||
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