Levinsohn Adds Parrish as Sales VP

By Staff -- Home Textiles Today, 5/5/2008 12:00:00 AM

New York —

Private label home furnishings supplier Levinsohn Textile has hired Lara Parrish as vp of sales; she will direct all sales efforts and will coordinate the new product initiative of BackDrop upholstered headboards.

"We targeted someone with product launch experience who could accelerate the growth of our new division," said president Adam Levinsohn. "We are confident that Lara's track record of success in retail sales, combined with her experience in motivating and directing sales teams, will get us there."

Parrish has held senior sales posts in the housewares industry, including stints at Aero Plastics, Dial Industries and Innovative Cooking Enterprises.