Sheridan unveils vibrant floral group, tweener brand

-- Home Textiles Today, 10/15/2004 12:23:00 PM

NEW YORK — Sheridan USA has launched a new floral collection of bedding that continues to bring the company back to its roots with the vibrant colorations and flowery looks Sheridan was known for in the '80s.
The collection, which has three beds – Wildflower, Botanica and Garland — were shown during the just-completed New York Home Textiles Market in a black walled and draped room that features a spotlight on one bed at a time. The new looks will retail for $199 queen or king as comforter sets. All three looks have bolsters and decorative pillows with ruffles for a look with dressmaker details.

Also new are five tweener looks that are all about color and texture under a new brand called Juniors.