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WSL: Women ready to spend on home – if goods are ‘different’

-- Home Textiles Today, 7/23/2009 10:55:00 AM

New York – WSL Strategic Retail’s recent consumer survey found women are itching to spend again, if carefully. The top four items on their list: apparel, vacation, a night out and decorative home items.

But they’re not seeing the kind of merchandise that would stimulate a purchase, according to the consultancy.

WSL’s “How America Shops/Pulse of Shopping Life” found 48% of women surveyed could afford to shop but want to spend on items that are “different and special.” Among girls age 13 to 17, 50% would be willing to cut back on small purchase for something more expensive “if they really wanted it.”

One-in-four women said they were tired of penny-pinching and “ready to splurge,” according to the survey.

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Ready to Splurge? Why not invest in your bathroom? Legacy Linen Group has introduced a line of ready made, extra long (90") designer shower curtains. They look like custom but they're not! Retail prices from $249 to $529. The shower curtain is arguably the most decorative element in most baths, so why not have one that makes a real statement? Don't settle for the standard 72" x 72" from the big box store.

Vicki Posey - 2009-07-24 07:49:00 EDT

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