CoCaLo goes couture for baby bedding
By Staff -- Home Textiles Today, 9/5/2007 10:26:00 AM
Las Vegas – CoCaLo Inc., a manufacturer and distributor of infant bedding and decorative accessory products under the brands CoCaLo Baby, Baby Martex and OshKosh Baby, today announced the launch of a new, upscale brand of infant bedding and room décor accessories under the name CoCaLo Couture.
CoCaLo Couture targets parents “who want their nursery to be an extension of the décor in their home,” featuring tailored and contemporary fabrications with a mixture of textures and patterns, according to the company.
Décor accessories include rugs, artwork, lamps and decorative picture,
Suggested retail pricing for the CoCaLo Couture four-piece bedding collection will begin at $229 and be sold at selected independent retailers and online retailers. The product line will be available in spring 2008.
"We are very excited about this new brand introduction because of the void we feel it fills in the marketplace,” said Renee Pepys Lowe, president and founder of CoCaLo, Inc. “We have focused on the combination of color and fabrications to provide a platform to our customer to create a well-appointed nursery.”
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