Bardwil debuts Lenox and Liz holiday collections
By Staff -- Home Textiles Today, 2/7/2006 2:40:00 PM
NEW YORK -- Bardwil Industries introduced its first Lenox holiday bath collection. It includes the line’s first printed bath towel offering, titled Holiday Nouveau, which features glittery accents. At $12.99, this group is set to retail more aggressively than the brand’s other better towel offerings.
Also new for Lenox bath is the addition of shower curtains, made of cotton and polyester blends, and which coordinate with the new holiday bath towels.
Bardwil’s table linens division marked another first with the debut of its Liz Claiborne holiday collection, which includes several design groups – from the traditional red-and-green Lucerne paisley patterns and the Eva patchwork; to the unexpected hit, Mums, a brown, ivory and russet story.
Bardwil will also make a stronger statement going forward with its kitchen textiles business; the emphasis will be on more fashion looks and better qualities.
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