Transprint unveils new corporate identity 

-- Home Textiles Today, 1/27/2009 2:21:00 PM

New York – Design resource Transprint has launched a new corporate identity, including a new logo and a new website taking shape at www.transprintusa.com.

The new logo will incorporate blue and green “to communicate Transprint’s commitment to sustainability and improving the environment,” the company said. Among its recent product developments is AirDye, a lower-energy, non-polluting dyeing and decorating process.

“The new identity reflects the quality, beauty and flexibility that have been hallmarks of our business for 25 years,” says Bonnie Julian, vp of design and marketing. “We also intend for our look to reflect our passion for this business.”

Recently acquired by Colorep, Transprint is a major heat-transfer paper producer to the design, fabric and finished goods markets.