Unifi Promotes Repreve 'For the Planet'

By Staff -- Home Textiles Today, 10/13/2008 12:00:00 AM

Greensboro, N.C. —

Polyester and nylon yarn producer Unifi, Inc. has launched www.Repreve.com and coordinated efforts to heighten awareness for this 100% recycled yarn brand.

As part of the "Repreve For the Planet" campaign to consumers and the home textiles and apparel industries, the website components include:

*What is Repreve? — Detailed illustration on how the product is made and its unique-to-the-market qualities.

*How Green is Repreve? — Benefits to the environment and resource conservation.

*Repreve Gives Back — Consumers use hangtag code to vote for causes through 1% For The Planet charity.

*Where to Find Repreve - Links to product brands made with Repreve recycled yarns.

Roger Berrier, evp, Unifi, said, "The new website will serve as a foundation for our current and future efforts, and reinforces our commitment to protecting and conserving our environment and the planet's natural resources."