Home Textiles Today - July 23, 2001

Bright color palettes, plush textures and blanket-like dimensions are the fashion for beach towels. "We find that the adult customer is looking for larger sizes, heavier weights and better quality in beach towels," said Dan Harris, vp, marketing and product development, Revere Mills. Answering that call, Revere Mills, based in Niles, IL, is combining fashion looks inspired from ready-to...

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